New Models on Display at Messrs. Mark L. Moody Ca.; Safer Vision and Steering In celebration of Plymouth's tenth anniversary, Chrysler-Plymouth presents the outstanding motor car of its ten-year career—the brilliant new 1938 model. These are on display at Messrs. Mark L. Moody to-day.
Keeping all of Chrysler-Plymouth's fundamental major features, engineers have designed for 1938 an even finer motor car that is richer in comfort and more brilliant in style. Easier steering, faster handling, safer vision, better sound proofing, and a score of other engineering refinements that always mean luxury, head the list of Chrysler-Plymouth contributions to motoring this year.
While retaining identity with last successful model Chrysler s have given the new 1938 ear an entirely different appearance of massive size and strength. Although ihere is no change in wheel base or over-all length, the new car appears definitely bigger and more luxurious. This impression is obtained by the use of a longer hood, that now sweeps forward farther at the top to meet the new radiator grille. The new grille rises more nearly vertical than that of last year's car.
Bigger headlamips of familiar torpedo design emphasize the greater mass. The same bolder proportions appear again in the broad, curving fenders that sweep lower in front, en inch and a half deeper than last year's fender line. These now flow in a continuous curve toward a new, rounded front apron in body colour, ihat forms the substantial, architect tural base of the Chrysler-Plymouth's new front, design.
Text read from the printed page and cleaned; old type leaves the occasional error.