The Archive · 1938

New Ford Models

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Motorists Inspect 1938 "Jobs"

At Bills Motors The 1938 Fords were a distinct surprise to the large number of Shanghai motorists who attended the initial showing at Messrs. Bills Motors yesterday, those desiring being given an opportunity to drive one of.the new machines over Shanghai roads, The finishes, both exterior and interior, were such a great improvement -over last year's models, that sentiments of wonder were express sed. Of particular interest is the enamel work, it being pointed out that factory specialists now perform the operation with the spray at a temperature of only 230 degrees Fahrenheit, Although smooth as glass, the paint gives the impression of stucco work, lights. and shadows blending to a nicety.

As for the inten—the appurtenances are as smart as those in a much higher-price class machine. The cloths are of a high order, the chromium polished to a sparkle. while the various gadgets are in strict keeping with the general design. What is the motoring world coming to when manufacturers give an ash container to the driver of a motor truck?

A mew instrument panel adds measurably to the beauty of the front compartment, The panel of ihe deluxe line cars is in walnut grain finish, that of the standard line cars in mahogany fin Instruments are arranged in two groups directly in front of (he driver. In the middle of the panel is a grille, for radio speaker installation when specified, At the left is a glove compartment. In de luxe cars a lock is provided for the com partment and a clock is recessed in the compartment door.

Instruments in both cars are lighted by improved fringe illumination, designed to provide safer lighting for night driving. Interior lights are located on the right and left pillars of the sedans and over the rear windows of coupes Steering wheels of the de luxe cars are of flexible multiple steel spoke type, with hubs of rich brown bakelized material and lighter contrasting colour car steering wheels are spoke type, finished in upper spokes are widely ced to give the driver unobstructed view of the instrument dials.

Night driving safety is also increased by addition of a head lamp beam control on the toeboard of both lines. The control is operated by the foot. A tell-tale light on the instrument panel indicates the position of the beams, whether high or depressed.

The sales staff will again demonstrate the new cars to-day.

Text read from the printed page and cleaned; old type leaves the occasional error.

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