Two things are vitally necess: maintain the good appearance of any car—rust-proof bright metal and a coloured finish that maintains its lustre. All Ford, Mercury and Lin-coin-Zephyr cars have a baked enamel finish which has proven unequalled in permanence and durability. Sheet metal parts of steel that may be easily scratched in service are further protected by chemical rustproofing before they are enamelled. This invisible finish, however, does not prevent rust forming in the scratches but prevents it from spreading under the adjacent enamel thus causing the latter to chip off. All bright steel parts like the hub caps. Headlight rims, body moulding, windshield frames and wheel bands are made from rustless steel of high chrome content. Thus a little polish will always restore the lustre of these parts,
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