The Advertiser's A. B. 0. The Standard Advertisement Press Directory. Published by T. B. Browne, Limited, London, Manchester, Glasgow, and Paris. 1898, This is the twelfth edition of what has now grown [into a magnificent volume of considerably over 1,000 pages. For adyertisers and for all who are interested in the progress of the British-Press all over the world it is full of interest. It gives a.complete list of the newspapers, magazines, and periodicals of all kinds published in the United Kingdom, with the particulars relating to each publication revised up to date, and information about their charges for advertisements. Full lists are given of the British newspapers published in the colonies, India, and the Far East, and this section alone occupies nearly 300 pages. Facsimile reproductions of many of the leading papers, including the North-China Daily News and North-China Herald, are given, with many interesting particul. ars.' With a view to improve commercial relations between the Mother Country and her possessions across the seas, carefully-written articles giving statistical and other information of special value to traders and advertisers are interspersed throughout the section; and the whole may be taken asa reliable index to the Colonial, Indian, and Foreign Press." Those who wonder, as we are constantly inclined to do, how the profuse advertising in which all the big business houses indulge—and no doubt they would not be such big business houses if they did not indulge in it—can possibly
Text read from the printed page and cleaned; old type leaves the occasional error.