contributions will represent some $100,000 per annum, which would prove a VERY ample amount for all necessary advertise ment at the commencement.
will doubtless be known to many that the above sum far exceeds that which our competitors started with, and I know from figures of estimates for advertising which Ihave in hand that such a sum will be all sufficient at the present time. Should the benefits to the trade be such as I confidently look for, it will be possible without difficulty to get the receivers of China tea in consuming markets to also contribute a small sum per package and the plan can be continued through each section of the trade.
This is not a scheme for the benefit of any one in particular, but is for the general welfare of a trade which is fast Josing every vestige of its former prosperity and which MUST eventually be entirely killed unless lines are adopted similar to those of our up-to-date competitors.
With the above details before you, your support is most earnestly desired and after giving the same your careful considera tion I hope that those who have not yet sent in their replies will do so without further delay and thus give their help in bringing this important matter to a successful issue. am, Dear Sir(s), Yours faithfully, B. J. Moss.
Text read from the printed page and cleaned; old type leaves the occasional error.