The Archive · 1934

Why Teeth Discolor

and Decay trouble lies i ever-present film which you can feel with your tongue.

That film is where the stains lodge, dimming the beauty of your teeth. That film is what combines with other substances to harden into tartar.

That film is what holds food particles. There they shortly decay and form acid. This acid, authorities believe, is the chief cause of tooth decay.

Therefore, the great need is a tooth paste to remove that film:—and Pepsodent has supplied Pepsodent is called the special film-removing tooth paste. When you use it, you will know the Reason.

Pepsodent's effectiveness in re~ moving film is due to a special cleansing and polishing material. Its object is to remove film—safely, thoroughly. Some cleansing materials remove film but scratch enamel. Others are safe but too soft to be effective. So to be sure that you are removing film safely and effectively, use Pepsodent—the special film-re~ moving tooth paste.

Text read from the printed page and cleaned; old type leaves the occasional error.

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