The Archive · 1938

Acquired Taste

Unless youre an out-and-out townswoman you won't like these sophisticated perfumes at first sniff. They are an acquired taste like caviar—which is just as well since they are usually almost as expensive.

The faintly spiced bouquets contain most women's ideal perfume at a more modest price. Is it worth searching for the ideal perfume? Every time. Once found it will give you pleasure for life. No matter how you may wander you'll always come back to it with pleasure: in October, when you take your furs from their summer hiding, you'll sniff it just as appreciatively as you did this time last year.

Text read from the printed page and cleaned; old type leaves the occasional error.

Your account