The Archive · 1939

New Mercury Displayed By Bills Motors

Streamlined and Modern Exteriors; Powerful Motor

The Mercury 8, a new name tu') motordoni, is a product of the Ford Motor Ca. builders of quality cars. It fills a place between the De Luxe Ford V-8 and the V-12 Lincoln-Zephyr in the Ford-Lincoln line. It is now on display at Bills Motors, local Ford-Lincoln-Mercury dealer.

The conventional hood louvers have been eliminated on the Mercury 8. The radiator is concealed behind a low horizontal grille. The deep hood and hood sides are in a single piece which raises as a unit for servicing. The head lamps, wide spaced, are set into front fenders.

Rustless steel and chromium pla irz, employed with restraint, set off the car. The name of the car in chromium letters is carried on each side of the hood between the two moldings. The hood handle is placed low for greater leverage when raising the hood. The grille, hub carps wheel trim rims and a number of other parts sre made of rustless stea).

"he unusual depth and resiliency of the Mercury 8 seat cushions, which are constructed in the same way as an inner spring mattress, make for riding ease. At high speeds over uneven roads in the Mercury 8" here is an absence of disturbing noises. With the car's windows closed, passengers may converse without effort when the car is travelling at 70 m.p.h. or more.

Text read from the printed page and cleaned; old type leaves the occasional error.

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