The Archive · 1938

SWISS INDUSTRIES FAIR 1938

Annual Exhibition at Basle The Swiss Industries Fair at Basle will be held this year from March 26 to April 5, The programme of this great annual spring show of Swiss manufacture and craftsmanship provides, besides numerous special fairs, for 21 industrial groups, which, systematically displayed in the fine Fair buildings, will offer a unique opportunity for business people to muster Swiss industrial production in all its more important and highly specialized branches, Buyers from foreign countries will be particularly interested in the Watch and Clock Fair, the biggest of its kind in the world, the textile groups with an extensive Fashion Saloon, no less than in the important electrical and machinery groups and the largely increased machine tool fair, Likewise a number of other groups offer specialities apt to attract the interest of foreign visitors.

The Swiss Industries Fair is a perfect illustration of the hard work and progress of the industries of Switzerland. Its importance has been increasing from year to year and with the steady economic recovery following, among other factors, the devaluation of the Swiss Frane. in autumn 1996 it is expected that the large Fair hally- at Basle will-this year again see a record influx of foreign visitors.

Basle -can easily be reached by train, motor car or aeroplane from any centre of the Continent, Greatly reduced railway fares will be issued to visitors to the Fair by 18 European States. The Swiss Consulate-General in Shanghai holds a limited number of identity cards entitling their holders to such reductions, which, on application, will be supplied free of charge to intending

Text read from the printed page and cleaned; old type leaves the occasional error.

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