The Archive · 1939

New Talent Needed Louis B. Mayer, Metro-Goldwy

Mayer: "First of all, to me, development of new talent will be the most important phase of progress in 1939. And I mean by this players writers. directors and producers who bring fresh, creative efforts to the screen in all its branches. Second, will be an endeavour to establish closer relationship between producer and public, so we may better gain an understanding of the public's wants "Third, we will see an even greater increase in the popularity of the family' type of picture. Fourth, appreciation of colour photography to a greater degree. Fifth, increased production of quality pictures in England—at least so far as our own studio is concerned."

Pandro S. Herman, RKO: "it is always a gamble for any individual to hazard an opinion on any venture, specially in the motion picture business, but I consider it more than possible that this industry's greatest advances during 1939 will follow the lines of bigger budgets, more stars per picture, outdoor action dramas, new screen personalities and more important stories.

Text read from the printed page and cleaned; old type leaves the occasional error.

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